For software products companies, as well as organizations that build products containing embedded software, the development of new products is a strategic opportunity to generate competitive advantage and profits in a global marketplace. However, many companies have difficulty in successfully getting profitable adoption of their new products. With rapidly evolving technology, shrinking cycle times, and a shortage of software professionals, effective software product management is one of today's greatest challenges in the industry.
soft-coach inc.'s software product management consulting services will help focus and map out your product strategy to maximize your business goals. The kinds of questions we help you answer include:
- What software capabilities will be needed to meet my business goals over the next 1 to 3 years?
- How can software generate profit for my company?
- How much customer value in my product stems from software?
- How do I grow a strong product line from the individual product we offer today?
- What is the current level of software capability in my company? Will it support our future product development plans? How much do I have to invest in order to align these?
MENTOR ME !!!
The wisdom and experience of a trusted mentor who has "been there and done that" is invaluable to entrepreneurs in the technology sector.
soft-coach inc. will provide you a mentor (having skills and insights as a dynamic, seasoned business professional who shares a common interest with you, the entrepreneur) who will help develop your technology-based business to its fullest potential.
To find out more about soft-coach inc.'s software product management consulting services, send email to info@soft-coach.com.
This 2 day inhouse workshop, Software Product Management for Market Leaders, provides practical techniques that can help you and your company, large or small, be more successful. The workshop is intended for delivery in your company. Additionally, the contents can be tailored to address your specific interests and needs, thus maximizing the benefits and value to the participants.
To obtain a detail workshop description and book your inhouse workshop:
send email to info@soft-coach.com or phone (780)460-0280 in Edmonton
Workshop Objectives
This 2 day workshop will provide participants:
á a mechanism to assess opportunities, differentiating profitable from unprofitable
á a tool to assess the attractiveness of the potential market segment
á an understanding of the whole product elements (e.g., installation, training, post-sales support, maintenance, ongoing enhancement/evolution) required by the customer
á a model to assist in identifying areas/facets of your organization which, if improved, will enhance the effectiveness of software delivery and support.
Who Should Participate
This workshop is valuable for software product managers, business development and marketing managers, R&D managers, and project managers.
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